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Data Storytelling: The Essential Data Science Skill Everyone Needs
Data Storytelling: The Essential Data Science Skill Everyone Needs via https://www.forbes.com/sites/brentdykes/2016/03/31/data-storytelling-the-essential-data-science-skill-everyone-needs/ #MarTech
Actionable Insights: The Missing Link Between Data and Business Value
Actionable Insights: The Missing Link Between Data and Business Value https://www.forbes.com/sites/brentdykes/2016/04/26/actionable-insights-the-missing-link-between-data-and-business-value/ #MarTech
Using Technology to Gather Human Insights, Not Just Data: MarTech
Using Technology to Gather Human Insights, Not Just Data: MarTechhttps://www.martechadvisor.com/articles/customer-experience-2/using-technology-to-gather-human-insights-not-just-data/ Summary: MarTech The future of MarTech is about using technology to gather human insights, not just user data points.
KAVI Digital Report April 2017
The KAVI Company Digital Report April 2017 Editors’ Report: News Intelligence Alerts Reports 6 Reasons Marketing Is Moving In-House Source: https://hbr.org/2015/07/6-reasons-marketing-is-moving-in-house What It Means to Be a Smart Brand in the Age of AI. Huge’s framework for evaluating which brands effectively collect user data and personalize experiences. Source: Digital to overtake traditional mediums by 2021-22: […]
KAVI Digital Report December 2016
The KAVI Company Digital Report December 2016 KAVI Digital Report December 2016 Editors’ Report: News Intelligence Alerts Reports B2B Social Media Strategy: How Best-in-Class Brands Do It Source: https://trackmaven.com/blog/b2b-social-media-strategy/ Using rapid process digitization to transform the customer experience Source: http://www.mckinsey.com/business-functions/operations/our-insights/using-rapid-process-digitization-to-transform-the-customer-experience Key to B2B Success: Marketing Automation Source: https://www.broadsuite.com/key-to-b2b-success-marketing-automation/ Data-Driven Content Strategy Meets Content Marketing Source: […]