The KAVI Company

Digital Media Agency | Digital Design Thinking | Digital Project Management | Digital Development

Marketing Strategy

Performance Marketing: Five Steps To Success

Performance Marketing: Five Steps To Success https://www.oliverwyman.com/our-expertise/insights/2019/jun/performance-marketing–five-steps-to-success.html Create data transparency Interpret data along the customer experience Continuous optimization Establish performance management process Build and expand skills

Read more

KAVI Digital Report May 2017

The KAVI Company Digital Report May 2017 Editors’ Report: News Intelligence Alerts Reports Accenture Interactive Is Taking Over The World, But It Won’t Be The Next Holding Company Source: https://adexchanger.com/agencies/accenture-interactive-taking-world-wont-next-holding-company/ WEBSITE DESIGN FOR THE CHEMICAL INDUSTRY Source: https://blog.kemgo.com/website-design-for-the-chemical-industry Don’t Let Process Distract You From Finding Strategy Source: https://thinkgrowth.org/dont-let-process-distract-you-from-finding-strategy-fb00bef53e7b The Future of Algorithm Development Source: https://blog.algorithmia.com/the-future-of-algorithm-development/ […]

Read more

KAVI Digital Report April 2017

The KAVI Company Digital Report April 2017 Editors’ Report: News Intelligence Alerts Reports 6 Reasons Marketing Is Moving In-House Source: https://hbr.org/2015/07/6-reasons-marketing-is-moving-in-house What It Means to Be a Smart Brand in the Age of AI. Huge’s framework for evaluating which brands effectively collect user data and personalize experiences. Source: Digital to overtake traditional mediums by 2021-22: […]

Read more

KAVI Digital Report October 2016

The KAVI Company Digital Report October 2016 Editors’ Report: News Intelligence Alerts Reports Automation Will Make Us Rethink What a “Job” Really Is Source: https://hbr.org/2016/10/automation-will-make-us-rethink-what-a-job-really-is How Marketing Changes When Shopping Is Automated Source: https://hbr.org/2016/10/how-marketing-changes-when-shopping-is-automated Content marketing has an identity crisis Source: http://www.campaignlive.co.uk/article/content-marketing-identity-crisis/1412256#eYoQ5vxvzBGm5liO.02 The Top 10 Trends Driving Marketing In 2017 Source: https://www.forbes.com/sites/danielnewman/2016/10/18/the-top-10-trends-driving-marketing-in-2017/ Do You Know […]

Read more